Currently Browsing: Online/Digital Marketing

Duplicate Listings & The Harm They Have On Your Business

by Amy Merrill Have you ever searched for a business and found wrong or conflicting information? I bet you have. On average, 2 in 3 business listings contain incorrect information. Duplicate listings are a serious problem for businesses. They cause confusion and doubt in the mind of the customer, many times causing the potential customer to move […]

Read More

9 Tips to Turn Readers Into Customers

by David Anders Make use of simple ways to better your content and increase your conversion. A potential customer has found your website. Awesome! Now you want to convert them from a browsing reader to an active customer. The best way to do that? Well-developed content designed to keep them intrigued and get them motivated […]

Read More

3 Common Reasons You Fail at Social Media

by Townsquare Interactive (Contributor: Danni Dichito) Social media is still very much misunderstood by many small business owners.  Business owners are confused about the value of social media. And if they are using Facebook and Twitter, they don’t always know the best ways to leverage their social media accounts to grow their business. In this […]

Read More

4 Reasons You Should Make Your Site Worth Reading

by Laura Edington Elevate your lackluster content and bring in more business “Either write something worth reading or do something worth writing.”  – Benjamin Franklin Well worded websites that focus on understanding the customer have never been more important. The days of thin, keyword stuffed content are over. To have high search visibility, your website must contain high quality, relevant, informational content. Here are […]

Read More

Yes, Your Secondary Pages Can Help SEO & Website Ranking

by Patrick Bogans Secondary pages can help pad your site with engaging information Blogs, SEO analysts and fellow businessmen recommend that your business’s homepage has a decent amount of relevant information about your company. Secondary pages are pages that you access through another page, usually by clicking a link or push button. But your homepage […]

Read More

Being Available When It Matters Most

by Amy Hoglund We live in the ‘now’. With mobile devices always being within arms reach, we have the ability to learn, find, do, or buy something at any given point in time. It’s incredible to think about the information we have at our fingertips. To put it in perspective, we got to the moon […]

Read More

Capitalizing on I-Want-to-Go Moments

By: Jacob Robinson Do you remember life before your smartphone? How did you gather information? For many, getting answers took a long time and involved a phone book, a phone call, or booting up your desktop. Finding answers took some leg work and planning. Today, answers are available to us within seconds of asking a […]

Read More

Easy Social Media Tactics for The Holiday Season

by Allie Papajohn This holiday season, the greatest gift of all may be right in front of you. A strong social media presence does a lot for your business. It’s where customers are finding, engaging, and learning about you. It’s a place to share helpful information while promoting all the cool things your company does. So let’s capitalize […]

Read More

13 Must Know Marketing Stats for the Holiday Season

by Amy Hoglund The holiday season has arrived and it’s the most wonderful time of the year for businesses to bring in sales and new customers. To understand the mindset of the holiday shopper, here’s a list of helpful and interesting statistics. You’ll see the growing importance of search, social media, and mobile in holiday […]

Read More

Staying Relevant in The Fast Paced Technology World

by Amy Hoglund It’s no surprise that technology is moving at an exponential rate. Take a look to the right – everything from this 1991 Radio Shack Ad is now in your phone. Crazy, right!? Writer Steve Chichon, from The Huffington Post, pointed out “You’d have spent $3,054.82 in 1991 to buy all the stuff in […]

Read More