Currently Browsing: Business Tips

Why You Need to Be Patient With SEO

by Katherine Genske So, you’ve invested in your company’s online presence and SEO services – congratulations! Your well on your way to growing your business.  Now, the first question that pops in your head is, “When will I see results?” The complicated, frustrating answer is two simple words:  “It depends.” How Long Does It Take to Get […]

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10 Easy Marketing Tips Garth Brooks Taught Me

by Jacob Robinson Ok – disclaimer, I don’t know Garth Brooks personally (I wish I did), but I did go to one of his concerts. I drove 4 hours from Charlotte NC to Charleston, SC and paid more than $100 for a ticket to a concert that was guaranteed to be AMAZING. At least that […]

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Why Isn’t My Website Bringing in Any New Business?

  Here are a few common reasons your small business website isn’t bringing in new business. Below we highlight a number of areas where your website (or overall web presence) may be falling short. Common Website Content Issues It’s boring – Does your website sound like this? “Hi, we provide the best customer service and highest quality products […]

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The Importance of Web Usability & 5 Ways to Achieve It

The word “usability” has many different connotations. However, the definition is simple and can be applied to almost anything. If something is “usable,” according to Steve Krug, author of “Don’t Make Me Think,” it means: “A person of average (or even below average) ability and experience can figure out how to use the thing to […]

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How to Make Your Social Media Presence Interesting

by SeQuoya Addison I think we can all agree that social media effects our day, everyday, in one way or another. We use it for personal reasons, business reasons, as a source for research and to get our daily news. With the power and reach social media has, it’s important to know how to use it to your advantage. […]

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Top 5 Digital Marketing Mistakes That Will Cost You

by Nadia Saar Are You Making These 5 Digital Marketing Mistakes With Your Small Business? Every small business needs a successful online presence to survive in today’s digital world. Social networks and websites are dominating the market. Because of this, every business in America is looking to invest in digital marketing. But does your business understand what […]

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Top-of-Mind Advertising Is Digital, Too!

  When you think about the phrase “top-of-mind advertising,” what comes to mind? Billboards, radio commercials, flyers/postcards, and a wacky flailing inflatable arm tube man on the street corner? Great! Those are all great vehicles of advertising that have proven effective for many businesses across America. But all those avenues leave out digital channels! First, […]

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Good & Bad Online Reviews Are Amazing Opportunities!

There’s Opportunity in Every Online Review Are you listening to your customers? Really listening? Reviews are usually a touchy subject for businesses because of how critical they are to success. It’s common for businesses to shrug off great reviews and panic when a 1 star review comes in. This mindset hinders a business’s ability to […]

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5 Easy Steps to Creating the Perfect Elevator Pitch

By: Nick Felton What to say when someone asks “what do you do?” We’ve all had that awkward moment, right? When someone asks, “So what do you do for a living?”….Pause…”Well, we uh,…I build things”.  And that’s where the conversation starts to fizzle out…Right from the beginning. It’s a situation many business owners have been […]

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5 Questions Great Leaders Ask Themselves!

by Chris Ireland & Jacob Robinson Think about the greatest leaders in history. Individuals like Abraham Lincoln, Martin Luther King, and Margaret Thatcher might come to mind. Do you know what made them or for that matter any leaders in your life, great? No one is born into leadership and no one can make you […]

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