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by Allie Papajohn Restaurant owners – it’s simple. Don’t hide from social media – embrace it! Being active on social media is crucial. Here’s the low-down. There’s a group of people widely known as “foodies” who, as restaurant owners, you want to tap into. They are going to be your brand advocates and new best […]
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by Amy Hoglund With businesses trying to connect with their customers on social media, it’s extremely important to understand the behavior behind social media sharing. We’ve got some interesting (and fun) stats to share! What People Share This is the most vital information to know while you’re deciding what to post. Knowing this behavior will […]
Read Moreby Amy Hoglund The Social Media industry changes frequently. You have to keep yourself updated with industry news in order to keep up. This leaves busy small business owners scrambling to keep up. That’s where we come in! Here are a few common questions we receive often, with answers to help you have a […]
Read Moreby Amy Hoglund Memorial Day is right around the corner! It’s time to take a step back, honor our veterans, BBQ our way into summer with friends and family, and take advantage of the enormous shopping weekend! Stumped on what to do? Here are a few easy quick ideas that won’t break the bank. Honor […]
Read Moreby: Holly Czuba We live in a mobile world. Contractors spend 90%+ of their day on job sites. When they need something, they pull out their phone or tablet to get it done. We work with a number of contractors and have compiled a list of marketing tips, keeping in mind that mobile devices are […]
Read MoreBy: Jacob Robinson Do you have a website? Maybe you’re thinking about building a website for your business? Either way, you understand that as a general contractor, it’s imperative to have a high functioning website that can first be found, and second convert visitors into customers. Think of it this way- you would never install […]
Read Moreby Amy Hoglund Referrals, the go-to approach many small business owners rely on, exclusively, to earn business. If you aren’t looking to expand your business and bring in more revenue, referrals may be enough. But who doesn’t want to increase their sales and become more successful? I do know this; referrals alone will not take your business to […]
Read Moreby Amy Hoglund When it comes to Search Engine Optimization (SEO), you may hear industry jargon get tossed around, but have no idea what actually goes into it. We’re here to help clear the muddle. Today I’m focusing on the significance of Off-Page SEO- specifically online directories. Off-Page SEO Defined Off-Page SEO is the practice […]
Read MoreBy Katie Sheldon “88% of consumers using the internet will look toward online reviews before making their purchasing decision.” – Trustpilot “I got an awful review on Facebook (or Google or anywhere else). What do I do?” Working with small- to medium-size businesses, this is a question I hear on the regular. Unfortunately, the answer to […]
Read MoreFor many business owners, there’s confusion about the differences between national SEO and local SEO. What are they, exactly? What strategy do you need? You might be asking yourself these questions. It’s hard enough to understand all of the technical aspects of search engine optimization without adding an extra layer of complexity in regard to […]
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