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Mary's Mountain Cookies is famous for baking decadent quarter-pound cookies - soft and chewy in the middle, a little bit crunchy on the outside. When you visit, you'll always find freshly baked chocolate chip, peanut butter, snickerdoodle and oatmeal raisin cookies, as well as a few seasonal choices, like raspberry lemonade and s'mores cookies.
The cookies are delicious, but the story behind them is what really brings them to life.
Thirty years ago, Mary was a young single mom living in a suburb of Detroit, Michigan. She was living out of her car with her two children when a friend at her church suggested she seek refuge at a dude ranch in Colorado. So Mary drove herself, her son and her daughter to Cherokee Park Ranch. As they rolled under the welcome arch, her son whispered:
The dude ranch is where Mary met Hank, one of the special people in the world who are always willing to welcome those in need and take care of them. He hired Mary as a cook, and she immediately took over cooking breakfast, lunch and dinner. After two or three weeks, though, Hank came to her with a life-changing question: Could she bake cookies?
Today, Mary's kids tell her their time at the dude ranch was an incredible experience. Hank made them who they are today, and Mary says she wouldn't have her cookie business without him. Her cookies have a presence, and it's more than that they taste good. There's life to them - they're alive. And the secret ingredient?
Mary has been working with Townsquare Interactive since 2012. She had customers constantly asking her for her website, but she tried to hold out against investing in one. "Any business owner working with social media or the internet - it takes so much time, and it's really a different language I don't understand," Mary explains.
"I just want to focus on making great cookies."
Since Mary first came on as a client, we've had the pleasure of watching her business grow from one small shop in Colorado to a franchise that's still expanding. "When you work with Townsquare, it's personal," she says. "Your website, your business, is your baby, and you're trusting that these people are going to see and communicate to a broader audience who you are."
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Mary needed a digital platform to inform her community about her cookie business and set herself up for success and growth.
We optimized her directory listings and built a mobile-optimized website that can reach her customers at home and on the go.
Mary's Mountain Cookies is now a successful franchise with multiple locations across Colorado, Missouri and Montana.
Like all Townsquare Interactive websites, Mary's professionally designed site is mobile-optimized and built on our proprietary platform. The responsive site can be edited at any time by both Mary and her dedicated digital marketing specialist. Even better, those edits are unlimited and free. That means she can keep her cookie-loving customers updated about upcoming specials and seasonal additions.
To make sure Mary's customers can always find her and get in touch, we keep her business listings optimized across more than 70 online directories. That entails making sure her business name, address and phone number are correct and consistent across the web. This not only helps her customers find her, but it also looks good to search engines ranking her site in search results.